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An Honest and Ethical Way to Get 100%+ Return on Your Investment Marketing Articles | April 18 Bills LeSean McCoy Jersey , 2008
You?ve likely considered at one point or another where to put your money and get the highest possible return. A few of the more common options include real estate, stocks, bonds Bills Jim Kelly Jersey , mutual funds and GIC...


You?ve likely considered at one point or another where to put your money and get the highest possible return.


A few of the more common options include real estate, stocks, bonds Bills Dawson Knox Jersey , mutual funds and GICs. Each will give you a different level of return on your investment and each with a varying degree of risk.


If you?re a business owner there is another option. A way to invest that can often give you returns of 20%, 50%, 100% and more.


Plus the risk level is low. Mind you Bills Devin Singletary Jersey , you do need to spend a bit more time on this investment than the other more traditional methods?but you?ll be handsomely rewarded.


Okay already, what is this amazing investment, you ask?


It?s marketing.


You?re thinking that?s not an investment?that?s an expense I have of running my business.


Well Bills Cody Ford Jersey , if that?s how you?ve been thinking about marketing you aren?t alone.


I?ve worked with many companies across?several industries?in more than 6 countries around the world?and it?s a phenomenon that crosses all borders.


When a company tells me their marketing consists of some brochures written and designed by a graphic designer, a fancy flash website, a general advertisement in a paper twice a year and attending a trade show here and there?I understand why they view marketing as an expense.


They have no strategy and a bucket full of inconsistency ? that?isn?t marketing?it?s a half-ass attempt at showing off your brand ? and it likely won?t do anything for you except cost you money.


But a well planned strategy with razor sharp copy integrated into all marketing materials and executed properly will bring you back $2 Bills Ed Oliver Jersey , $4, $10 and more for every dollar you put in.


You do the math?that?s not an expense?that?s an investment.


Think about it. $5000 on your marketing brings you back $50,000.


Global corporations aside John Miller Color Rush Jersey , look at any business owner that is making pools full of cash year after year - they get this concept.


Not all business owners are comfortable putting out money. They?ll say their waiting until they get more money to spend more on marketing?but they keep saying this year after year.


And it?s too bad. It?s a mindset.


?As soon as they get out of it and open up to the idea that marketing is they key component in their business to make them wealthy beyond their dreams?they don?t hesitate anymore.


Now here?s the key point. Not all marketing is alike. As I mentioned above?some marketing is plain Jane ?communicate the brand? and ?explain who we are and why we are great? - that?s rubbish.


The marketing I?m talking about uses time-tested proven methods to get:

higher response rates from every marketing piece you use more customers walking through your front door customers perceiving you as the industry leader they trust increased sales, profits, and customer loyalty and more?

Great marketing isn?t about short-term tactics for the sake of seeing a jump in your sales chart. Great marketing puts you on a long-term?path?that will reliably increase your wealth and grow your business.


If you?re on the business side you owe it to yourself to start seeing marketing as an investment that will build your wealth for the long-term.


If you?re?in marketing or copywriting or are a consultant it?s your job to educate your clients and show them how investing in marketing will give them the results they?re looking to achieve faster than any other method.


The result? When done properly?the best investment you can make.


To your success Shaq Lawson Color Rush Jersey ,


Michael Zipursky


When he was only 36 years old Roman Abramovich bought Chelsea Football Club. Within a year he had spent ?90m on new players and Chelsea finished 4th in the league.


Mr. Abramovich's reaction was to fire the Manager in 2004 and bring in Portuguese coach Jose Marinho. In 2005 Chelsea won the Premiership, The League Cup and the Community Shield. They also made the semi final of The Champions League.


Mr. Abromovich's behavior differs from that of most other senior managers in four important ways.


Do it Now


He didn't get to be a billionaire at the age of 34 by putting off important issues until tomorrow. It is a sure bet that he never hesitates to do what needs doing today. He is not a man to be deterred by constraints of budget, resources or other people's attitudes or opinions.


Make it happen


Even the most cursory study of Mr Abramovich's career shows that whenever he's involved he makes a difference. He is not a man who allows anything to deter him from what he wants to achieve; just look at what has happened in Chukotka province since he became Governor only 5 years ago.


He employs the best people then gives them the best leaders Nathan Peterman Color Rush Jersey , resources and coaches to make sure they deliver to the highest standards.


Build on Success


Most managers do not seek to improve their team until things are going wrong or their people are overloaded and stressed.


Roman Abramovich brought in a first class coach when Chelsea were doing well but needed a little extra to make them into table toppers.


This very successful business man deliberately builds on success - most ordinary managers only try to fix things when they think they're going wrong.


Provide the Resources to Achieve the Results


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